About the Showroom:
Blend Showroom is located in the heart of New York City’s fashion district, just down the street from the prestigious Parsons School of Design. At Blend Showroom, we strongly believe in launching and building brands, turning them from new collections into household names. It’s not surprising that Blend Showroom has been so successful in business having key relationships with all major department and specialty stores. Since opening on July 15, 2005, beginning as solely a sales showroom that helped fresh new designers break into the market, Blend has fully evolved into a sales, PR, fashion show production, styling and consulting business.
About the Owner:
Born in Kabul, Afghanistan and raised in Northern California, Arzo’s passion and fearless outlook on life led her to New York City in 1999 to pursue a full-time career in the fashion industry. She landed in the Big Apple as a passionate 22-year-old with nothing but 2 suitcases, drive and a dream. After very successful stints working with top contemporary designers such as Tracy Reese and Custo Barcelona, Arzo decided it was time to open her own business. In 2005, Blend Showroom was born and Manhattan’s Garment District would never be the same. This business-minded fashionista with keen instinct, impeccable style and an eye for design talent continues to positively influence the fashion scene with her business rapport, reputation for results, and just plain loving what she does!